The first thing a homeowner sees,
with Google vouching for you.
Local Services Ads sit above the paid ads and above the map pack, with the Google Guaranteed badge next to your name. You pay per lead, not per click. $500/month to manage, plus your ad spend.
There is nothing above it.
When a homeowner searches "general contractor near me," Local Services Ads render first — above the sponsored results, above the map pack, above everything. On a phone, that's the entire first screen.
Your name carries the Google Guaranteed badge, which is the closest thing to Google telling a stranger you're safe to let into their house. Most homeowners never scroll past it.
You pay for leads. Not for clicks, not for impressions.
The single biggest difference between LSA and every other ad you've been sold.
Ad spend is billed by Google straight to your card — we never mark it up. $50/day is the ceiling we run to by default; raise it any time you want more volume and the management fee stays at $500. See the spend table
5 leads in your first 30 days.
If your first 30 days of live campaigns don't produce 5 leads, we cover your LSA ad spend until you get there. You keep every lead that comes in along the way.
Read the conditionsSix jobs, every month, so you don't have to do any of them.
License, general liability insurance, and the background checks Google requires on the business and its owner. This is where most contractors stall out for months — we run it to approval.
Job types selected so you get the work you want, not every handyman request in the county. Service areas drawn to the zips you'll actually drive to.
We run to your daily ceiling and adjust weekly based on which job types and areas are converting into booked estimates.
Wrong service, wrong area, spam, duplicates. Every one gets a dispute filed, and the credits come back to your account instead of quietly staying on your bill.
LSA ranking leans on your Google review count and rating. Our review process feeds it, which lowers your cost per lead over time.
Every lead is tracked through to whether it turned into an on-site estimate — so you know your real cost per job, not your cost per phone call.